A Guide to Content Marketing for Small Schools

Let’s face it. As a small, nonprofit school, sometime you barely have the money to replace tables when they break. You definitely don’t have the money to pay for extensive print advertising or radio campaigns. But you also need to attract new families each and every year in order for the school to stay afloat. …

Trade Show Marketing for Beginners

I recently had the opportunity to participate in a couple of trade shows. I work in sales and trade shows are an excellent opportunity to create leads that will hopefully lead to sales.  It’s also a great way to see how other businesses operate.  My employer (a travel agency) hosted a show that was targeted …

Senior Center Board Member Guide

Senior Center Board Member Guide by Dara Rodda Understanding Your Board The Board of Directors is the backbone of our local senior centers. As board members of a nonprofit they are responsible for ensuring that their senior center is operating efficiently, providing meals to those senior citizens that want them, and maintaining a friendly environment …

The How and Why to Advocate for Pay Transparency at Your Nonprofit Organization.

Kylie Gursky Do you want to advocate for higher wages for yourself or your colleagues but don’t know where to start? Do you know if your organization is compensating employees equitably? Do you feel there’s an air to secrecy about salaries at your organization? Pay transparency is an essential strategy in empowering lower-level workers and …

Using Social Media to Recruit Volunteers

Shyanne Wallace is the Program Coordinator for Eastern Montana CASA. When not being a fierce advocate for children in foster care, Shyanne spends her time with her daughters and Catahoula leopard dogs. Volunteers are the lifeblood of many nonprofits—the one I work for is no exception! Volunteering is at the core of how my organization …